AAA isnt inherently synonymous with bad games that nobody wants to play. Its about the budget and size of the game/studio. Rockstar games are firmly AAA.
In their mind they can just take their money and invest in something else. They don’t care about long term value, just milking it for all its worth. Pump and dump, then move onto the next cow.
Valve could let you download anything in their store for free! They’re not going to, but they could!